What is More Important to Your Business? Likes, Comments Share, Or Traffic, Conversions, & Money in YOUR Pocket?

Let Me Show You The Real Way To Make Money on Social Media
With My Team's Step-By-Step Framework...

Dear reader,

Those questions up top 👆 are rhetorical.

Because if you're like any other serious entrepreneur the answer is “traffic, conversions, & money in your pocket.”

The good news is, the two ideas don’t have to be mutually exclusive! 

It's 100% possible to create entertaining, engaging, and enlightening social channels that also move your audience to like, comment, share, and most importantly, to buy your product or service

Before we get to far let me tell you you're in the right place if you are ready to establish yourself as a real brand on social media, get more leads and make more sales.

Here's the truth...

even if you know me as "The People’s Shark" from ABC's hit show, Shark Tank, the founder and CEO of FUBU, mentor and lead instructor for Daymond On Demand - The Top Spot on the internet for solopreneurs to discover how to turn dreams into real businesses

The reality is, I started with ZERO. 

Zero likes. Zero followers. And in fact zero social media channels back then. 

All I had was the $40 in my pocket, hats to sell on the corner in Hollis, Queens and a dream.

But, I worked my "you know what off" and learned all I could about business which is how I was able to grow FUBU to an international brand.

Then something changed.

In the mid 2000s, the rise of social media began which meant I had to learn a whole new form of marketing, promotions, and sales.

And over the past 10 years, my team has helped me discover the magic formula to not only generate likes, clicks, and shares on Instagram, Facebook, Twitter and LinkedIn, but we discovered...

How to Convert strangers into followers and followers into buyers.

And with these discoveries we created a brand new course to teach you all of these secrets. 

It's called...
  • Follow an easy, step-by-step process to create a compelling social media strategy—one that people want to engage with, and more importantly… one that sells
  • ​Leverage tools you can use to quickly produce engaging content (including 15 templatized, fill-in-the-blank worksheets to streamline the process)
  • ​Learn the fundamentals of social media marketing for entrepreneurs—how to seize your audience’s attention, how to hold onto their attention, and what to say to get them to buy
  • Discover how to review analytics and optimize your content strategy to continue to increase sales, followers and engagement
  • Utilize 15 of Daymond’s proven checklists, templates, and worksheets that make understanding and planning social media posts as easy as “FILL IN THE BLANK & PRESS POST”
  • 90% of people on Instagram follow a business. (Instagram) 
  • ​83% of people use Instagram to discover new products and services and 87% said they took specific action, like making a purchase, after seeing product information. (Facebook for Business)
  • ​Over 46% of all social media traffic to company websites comes from LinkedIn. (LinkedIn)
  • ​Answering a complaint on social media can increase customer advocacy by 25%. (Convince & Convert)
  • ​79% of people say that user-generated content on social media significantly impacts their purchasing decisions. (Stackla)
  • ​Each person spends an average of 2 hours and 25 minutes on social networks and messaging. (GlobalWebIndex)

WITH DAYMOND JOHN

Start harnessing the power of social media to build your community, acquire customers, make money and grow your business today!

* we respect your privacy - will not be sold, rent, or leased *
You see, with over 53% of the world's population on social media, it’s critical that your business has an effective social media strategy.

Inside Mastering Social Media, you will get a breakdown what it takes to truly grow your business on social media.

The same way that my team of social media experts broke it down for me - simple and easy. 

We are going to show you exactly how we did it so that you can do the same for your business.

How do I know the information in this course will help you grow?

Because we’ve already been teaching this course material to our Shark Tank and extended portfolio companies to help them step up their social media for years. 

Regardless if you're small, medium or big business Mastering Social Media will give you the ultimate blueprint to master social media marketing immediately.

Discover how to create compelling, stand-out content that increases sales and engagement

In this workshop, you’ll leverage my secret step-by-step formula to create compelling, stand-out content that increases sales and engagement.
  • Follow an easy, step-by-step process to create a compelling social media strategy—one that people want to engage with, and more importantly… one that sells
  • ​Leverage tools you can use to quickly produce engaging content (including 15 templatized, fill-in-the-blank worksheets to streamline the process)
  • ​Learn the fundamentals of social media marketing for entrepreneurs—how to seize your audience’s attention, how to hold onto their attention, and what to say to get them to buy
  • Discover how to review analytics and optimize your content strategy to continue to increase sales, followers and engagement
  • Utilize 15 of Daymond’s proven checklists, templates, and worksheets that make understanding and planning social media posts as easy as “FILL IN THE BLANK & PRESS POST”
  • Follow an easy, step-by-step process to create a compelling social media strategy—one that people want to engage with, and more importantly…one that sells
  • ​Leverage the tools we use to quickly produce engaging content (including 15 templatized, fill-in-the-blank worksheets to streamline the process)
  • ​Explore the fundamentals of social media marketing for entrepreneurs—find out how to seize your audience’s attention, how to hold onto their attention, and what to say to get them to buy
  • Discover how to review analytics and optimize your content strategy so you continue to increase sales, followers and engagement
  • Put 15 of Daymond’s proven checklists, templates, and worksheets to work for you so understanding and planning social media posts will be as easy as “FILL IN THE BLANK & PRESS POST”
By the time we’re finished, you’ll have a fully customized social strategy that builds trust with social followers and converts them into red-hot buyers of your product or service.

But, don't just take my word for it. Here's what Leneen F. has to say:
I've always been intimated about the behind-the-scenes of social media. However, I knew it was vital to expand my brands. Especially where the world is headed. I never understood ads, how to effectively set up a content calendar, how to reach influencers, how to narrow down my target audience, and so much more! Not only did I learn everything I wanted to learn, this course exceeded my expectations because it taught me about aspects of social media I wasn't even aware of. Like many, I have a lot on my plate. I'm a wife, mom, kindergarten teacher, children's book author, entrepreneur, and small business owner of 2 companies. I never thought I'd have the time to learn the ins-and-outs of social media with my schedule. I've learned though, we make the time for what matters. Mastering social media matters to me, because I know it's what I need to take my brands to the next level. 2 weeks and 23 pages of notes later, I finished the course and can't wait to put everything I learned into action! 

Thank you Daymond John, Teddy, and the rest of the team for putting such an informative course together. The value is priceless! 

Our 14-day content calendar makes it easy and effortless to consistently post content.

Mastering social media doesn’t happen overnight.

It happens when you develop a rock-solid plan and consistently follow-through. This plan is intended to be a repeatable framework you can use if you’re running social media yourself, or if you want to hand it off to a team member as you grow.

Throughout the course we’ll encourage you to take action on what you’ve learned in worksheets and case studies. This is an actionable course and when you're done you'll not only have new knowledge (and a certificate to prove it) but an action plan you can follow every single day to grow your business.

Review analytics and optimize content strategy to continue to increase sales, followers and engagement  

Mastering Social Media helps you shape the conversation around your business, build loyalty, and attract new customers and partners. 

It's the only social media training you'll ever need. 

Building an effective social media strategy will expand your inbound marketing efforts as well as build brand awareness, drive word of mouth, and attract buyers. In other words, social media marketing is the foundation for your business.

Your Prospects and Customers WANT To Interact With You On Social Media

  • 90% of people on Instagram follow a business. (Instagram) 
  • ​83% of people use Instagram to discover new products and services and 87% said they took specific action, like making a purchase, after seeing product information. (Facebook for Business)
  • ​Over 46% of all social media traffic to company websites comes from LinkedIn. (LinkedIn)
  • ​Answering a complaint on social media can increase customer advocacy by 25%. (Convince & Convert)
  • ​79% of people say that user-generated content on social media significantly impacts their purchasing decisions. (Stackla)
  • ​Each person spends an average of 2 hours and 25 minutes on social networks and messaging. (GlobalWebIndex)
  • 90% of people on Instagram follow a business. (source: Instagram) 
  • ​83% of people use Instagram to discover new products and services and 87% said they took specific action, like making a purchase, after seeing product information. (source: Facebook for Business)
  • ​Over 46% of all social media traffic to company websites comes from LinkedIn. (source: LinkedIn)
  • ​Answering a complaint on social media can increase customer advocacy by 25%. (source: Convince & Convert)
  • ​79% of people say that user-generated content on social media significantly impacts their purchasing decisions. (source: Stackla)
  • ​Each person spends an average of 2 hours and 25 minutes on social networks and messaging. (source: GlobalWebIndex)
We are going to teach you how to take advantage of those statistics. 

Most entrepreneurs and business leaders realize the untapped potential in social media, but they have no idea where to begin. 

This course will hold your hand from social media basics through automation, monetization and building a team so you can confidently let them take the wheel.

Highly Effective Strategies You Can Deploy for Your Business in Hours… Not Weeks

I've work with many entrepreneurs of all different sizes who've wasted a lot of time because they didn't have the right processes in place. 

They worked way too hard for far too little results which quickly leads to burn out.

Ever experience that yourself?

I'm going to teach you how to develop systems and processes to easily get your social media on track so that you can focus on other areas of your business too.

All the resources I give you inside Mastering Social Media will speed up the entire process of scaling your social channels so you save valuable time and money.



Whether you are selling products online or in person, or you offer professional services, the lessons and activities in this course will teach you to brand yourself and will empower you to create a roadmap that works for you and show you how to take action and keep yourself or your team accountable...today!

featured in

Take a Look Inside Mastering Social Media!

Through 4+ hours of video content, 8 courses, nearly 50 video lessons, 6 interactive quizzes and a complete vault of resources, worksheets, cheat sheets and guides, Mastering Social Media will give you the tools you need to DIY your social media like a pro.

What You'll Learn:

To kickstart the course you’ll meet your instructors, Daymond John and Ted Kingsbery, and get set up to succeed in the course.

In the Introduction module you’ll also discover:


CONCLUSION

Earn Your Certification!

This module is a great recap of everything you've learned and the next steps you should take. Once you complete this module, don't forget to download your certificate!

PART 3

Create Engaging Content that Converts

You’ve learned how to create a powerful brand, identify your ideal audience and optimize your profiles. Now it’s time to discover how to create social media content that helps you scale your influence and impact.

In this module you’ll also discover:
  • The fundamentals of today’s popular social media platforms.
  • What type of content converts best on each platform.
  • ​How to maximize your content creation efforts.





INTRODUCTION

Welcome to Mastering Social Media!

To kickstart the course you’ll meet your instructors, Daymond John and Ted Kingsbery, and get set up to succeed in the course. 

In the Introduction module you’ll also discover:
  • The social media fundamentals to succeed
  • The 14 day repeatable framework to master social media 
  • How to set social media goals you can achieve 
  • ​4 downloadable resources to help you establish your framework and track your goals









MODULE 1

Roadmap for Building a Professional Brand

Branding is a cornerstone of success for every business. It’s been the secret to success throughout Daymond’s career as an entrepreneur, author and investor. 

Here is an overview of what you will learn in Module 1: 
  • Branding fundamentals so you can position yourself as an authority in your industry and open the door to new opportunities.
  • How to identify your ideal audience so you can create content they want to engage with.
  • ​How to optimize each social media platform so you can gain followers and interactions even when you’re not online.
  • 3 downloadable resources to help you optimize your brand and find your target audience
  • ​​Fireside Chat
  • ​Quiz

MODULE 2

Create Your Content Calendar

The secret to mastering social media is to create a plan and being disciplined to follow the plan. Our ‘secret weapon’ tool we use to help us stay disciplined is our content calendar.

Here is an overview of what you will learn in Module 2: 
  • Content calendar case studies from top companies.
  • How to use a content calendar in your role.
  • ​How to effectively deconstruct 
  • 4 downloaded resources like a content calendar template, case studies, a post planner and 80 proven captions
  • ​Fireside Chat
  • ​Quiz







MODULE 3

Create Engaging Content that Converts

You’ve learned how to create a powerful brand, identify your ideal audience and optimize your profiles. Now it’s time to discover how to create social media content that helps you scale your influence and impact.

Here is an overview of what you will learn in Module 3: 
  • The fundamentals of today’s popular social media platforms.
  • What type of content converts best on each platform.
  • ​How to maximize your content creation efforts.
  • The tools we use to create content
  • Fireside Chat
  • Quiz




MODULE 4

Systematize and Automate Social Media Marketing

In this module you’ll learn how to scale your efforts by tools or strategically hiring team members or freelancers to help you grow.

Here is an overview of what you will learn in Module 4: 
  • The tools used by our team to grow our social media 
  • 5 ways to find a team member to hire (and you’ll receive a sample job post template)
  • ​The step by step process our team took to scale our team
  • ​3 downloadable resources like a sample job posting and 5 ways to build a team on any budget
  • ​​Fireside Chat
  • ​Quiz

MODULE 5

Boost Your Business with Social Media

These strategies have been core to our success, and they include:
  • How to attract and work with influencers
  • How to grow by running a contest
  • How to use User Generated Content
  • How to engage with your community
  • How to get started with paid marketing
  • ​2 downloadable resources to help you reach influences and track your engagement efforts
  • ​​Fireside Chat
  • ​Quiz




MODULE 6

Analytics and Performance Review

In this module you’ll learn how to measure the metrics that matter to help you achieve your goals.  

Here is an overview of what you will learn in Module 6: 
  • How to track the right metrics
  • How to analyze reports on each platform
  • ​How to apply analytics to your social media strategy
  • ​A downloadable resource to help you build an analytics dashboard
  • ​Fireside Chat
  • ​Quiz






CONCLUSION

Earn Your Certification

In this final lesson, we will review what you’ve learned, hear the final words of advice to Master Social Media and get access to your certification. 

Lifetime access means you can come back to any module (and any future module) any time!

















How to Brand Your Social Media to Attract Customers

You will learn how to identify your ideal audience and how to optimize your brand for the platform
you are using.

How to Create Your Content Calendar

In this lesson, you will learn how to use a content calendar and why a content calendar is so important.

How to a Create Engaging Content that Converts

Learn how to master many different platforms, including LinkedIn, Facebook, Instagram and Twitter.

How to Systematize and Automate Social Media Marketing

Daymond will teach you how to scale both your social media and your social media team.

How to Boost Your Business with Social Media

Learn about many topics including influencers, running contests, user generated content, paid marketing and how to engage people.

Analytics and Performance Review

Learn how to analyze your social media reports and apply that to your social media strategy.

How to Create Your Content Calendar

In this lesson, you will learn how to use a content calendar and why a content calendar is so important.

How to a Create Engaging Content that Converts

Learn how to master many different platforms, including LinkedIn, Facebook, Instagram and Twitter.

How to Systematize and Automate Social Media Marketing

Daymond will teach you how to scale both your social media and your social media team.

How to Boost Your Business with Social Media

Learn about many topics including influencers, running contests, user generated content, paid marketing and how to engage people.

Analytics and Performance Review

Learn how to analyze your social media reports and apply that to your social media strategy.

Part 1

How to Brand Your Social Media to Attract Customers

You will learn how to identify your ideal audience and how to optimize your brand for the platform
you are using.
No Worries, Action-Based Guarantee
No Worries, Action-Based Guarantee
I am so confident that Mastering Social Media on the Daymond on Demand learning platform is the best online training to show you EXACTLY what you need to conquer social media, that if you implement EVERYTHING I show you within the first 30 days and do not get an ounce of value, we will give you a 100% action-based money-back GUARANTEE! – Daymond John
Get a Behind the Scenes Look at My WINNING Social Media Framework
Here at The Shark Group, we aren't researchers or journalists and we don't just teach marketing best practices, we actually DO MARKETING for the businesses that we ACTUALLY OWN.

We're business owners running companies (both online and offline) in B2B and B2C markets, selling everything from cosmetics to socks to brands and everything in-between. In other words: WE KNOW WHAT WORKS!

Also inside the course...

Social Media Success In-A-Box

Swipe Daymond's entire Social Media File Vault

We've templated every aspect of your social media process and we're handing it over to you, including:
  • ​The 14 Day Mastering Social Media Framework
  • ​Branding Fundamentals Worksheet
  • Identify your Ideal Audience Worksheet
  • ​Optimize Your Brand Cheat Sheet
  • ​Goal Setting to Master Social Media
  • ​Content Calendar and ​Post-Planning Template
  • ​80+ Engaging Captions that Convert (Already written and proven!)
  • ​Daymond's Tools to Create and Manage Content and Scale Your Channels
  • ​5 Ways to Find a Team Member and ​Sample Job Posting
  • Influencer Outreach Worksheet
  • ​Engagement Worksheet
  • And MORE!

Over 37,000 Entrepreneurs Have
Grown Their Businesses With My Help.

Now It's Your Turn To Join These Students Who've Turned Their
Dreams Into Reality...
"Daymond On Demand is a powerful tool for online education, offers a wide range of impressive in-depth courseware. I highly recommend this training program, especially for business people, entrepreneurs and consultants as we all can benefit from Daymond On Demand. I am extremely grateful for Daymond and other outstanding professionals from the Daymond On Demand team."

- Titta Kote. Founder, The Happy Company
"From product validation to business plan development, Daymond On Demand has proved me with supremely in-depth explanations and advice on all things I am likely to experience with my startup"

- Declan McCarthy. CEO, Snoop INC
Since taking the Daymond on Demand course, I have added about 100 new customers and seen a $1,500 increase in sales this month as well as have plans to add new services! The Spa’s bills are no longer coming out of my own pocket and it is paying for itself. As for me, as a business owner, Daymond has taught me the importance of staying consistent and showing up where it is needed.

- Devette Ross | CEO, Dee’s Gifted Hands Spa Boutique

"Daymond has taught me the importance of staying consistent and showing up where it is needed."

Devette Ross I CEO, Dee's Gifted Hands Spa Boutique

"Ten minutes of online mentorship with Daymond provides enough value for a whole week of business advice for my coaching practice!"

Kara Citarella I Mental Empowerment Coach

"Your online mentorship has changed my business approach and propelled me into bigger (more lucrative) business ventures."

Josh Richter I Mental Empowerment Coach

"Daymond is a powerhouse of practical and actionable wisdom that we can all learn from and apply to our own pursuit of success."

Mike Watts I General Manager, DMD Products USA

"Daymond stresses the importance of mentors and we feel like he is personally serving as a mentor to our business through this program"

Alan Altom

"Daymond is following up with great examples and his own personal experiences so that the concepts are relatable and very easy to comprehend. Not only is there value in the information that is presented, but I got to know a lot about Daymond himself and his growth as an entrepreneur."

Jax Navarro

"I truly feel Daymond is my “partner,” and I feel as though I have a team while I am building my business."

Dee Jay Femia

"No other person has taught me as much in business, and I'm forever grateful. I feel like I know Daymond."

Leneen Faith

"Daymond is hands down one of the most intelligent entrepreneurs I have ever had the opportunity to work with and his resume speaks for itself. If you want step by step directions to make more money and grow your business stop wasting time and do it the intelligent way"

Billy Gene I Founder of Billy Gene Is Marketing

"Daymond lives what he preaches and what he preaches has made him a success. And now he’s changing the game in mentorship with this program. Every entrepreneur needs a mentor and Daymonds new program gives you access to his strategies, perspectives and the way he makes moves, which will significantly help you start or run your business more successfully"

Mario Armstrong

"Daymond John is a powerhouse thought leader. He’s incredibly wise, kind, and so damn funny! Whenever I’m in his presence, I’m inspired to up my game."

Marie Forleo I Author of Everything is Figureoutable and Founder of B-School

“Daymond is a freaking money-making machine! He can take any entrepreneur and put them on the road to success. I love working with him because of his incredible knowledge of branding and marketing."

Grant Cardone
Meet Your Instructor
From my wildly successful role on ABC’s smash hit, Shark Tank, to my distinguished status as a Presidential Ambassador for Global Entrepreneurship, I have become globally recognized for my relentless commitment to promoting and supporting entrepreneurs.

Starting with just $40 in my pocket, I initially made my mark as the entrepreneur and branding expert behind the groundbreaking lifestyle brand, FUBU, which eclipsed more than $6 billion in global retail sales. 

From the streets of Hollis, Queens, I started a global movement from the basement of my mother’s house by capitalizing on the then fledgling hip-hop culture. Today, the streetwear market that FUBU pioneered is a $20 billion dollar industry.

Since then, I've continued to challenge myself and the business world in which I operate consulting brands and creating countless resources to empower the next generation of entrepreneurs and teach them how to utilize the Power of Broke.

Frequently Asked Questions

How is this program different?

Simply put, because I've done it. Time and time again, my team and I have coached entrepreneurs and pioneered social media marketing for brands across the globe. 

Unlike some other platforms, and coaches, we don't just teach marketing best practices, we actually DO MARKETING for businesses that we ACTUALLY OWN and consult. We aren't researchers. We aren't journalists.

We're business owners running companies (both online and offline) in B2B and B2C markets selling everything from cosmetics to socks to lifestyles and everything in-between. In other words: WE ACTUALLY DO THIS STUFF...

Who is this course for?

Anyone interested in learning how to leverage social media to grow their business.

  >>  Entrepreneurs and startup founders who want to learn how to DIY and leverage social media to generate revenue.

  > >  Business owners and executives who want to cut through all the noise of vanity metrics and technical mumbo-jumbo.

  >>  Freelancers and solopreneurs who want to learn the quick-and-dirty methods (that actually work and save time).

  >>  Agencies looking to add social media to their menu of services and need to train their team.

  >>  Anyone who is interested in getting more out of life and business and understands that training your mind, and bettering your skills is the first step in success.

How long will I have access to the course?

Once you purchase Mastering Social Media, you will have lifetime access to the course!

Is there in-person training to attend?

No, for your convenience, all of my tips, tools and techniques are digital. This was designed so you can take this course anywhere, anytime, at your own pace.

How long will it take to get access?

You will receive access within minutes! Your login and access information will be sent to the email address you provide within a few moments of purchase so you can get to work right away.

How do I access the training?

You can access your course anytime on any web-enabled desktop, laptop, tablet or mobile device to match your on-the-go lifestyle.

Once we process your payment, we will send you your login information and where you can access your video training.
Now is the time to end any confusion about how to grow a business and make money with social media...forever!
Daymond on Demand is a digital business curriculum created by Daymond John to educate aspiring entrepreneurs and provide them with the skills, tools and resources they need to start, build and scale their business.
Have a question for the Daymond on Demand team? Send us an email at help@daymondondemand.com or give us a call at 1-646-867-8660
This product is not affiliated with ABC Networks, LLC, Sony Picture Television and Mark Burnett Productions or any of its series, subsidiaries, divisions or affiliates.
Earnings Disclaimer. RESULTS ARE NOT GUARANTEED. Any statement made on the website or in the program regarding income or earnings are provided as examples only, and do not guarantee you future earnings or income. Please note that the stated results are not typical and there is no guarantee that you will achieve the same or similar results. As with any endeavor, results may vary, and depend on a wide variety of factors including, but not limited to, your skill, knowledge, ability, dedication, business savvy, network, and financial situation. The use of any products or services offered through Game Changer Media Group, Inc. should be based on your own due diligence. You agree that we at Game Changer Media Group, Inc. (including sponsors, promoters, advertisers or affiliates), are not responsible for the success or failures you experience in your personal or business life.
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